At Ecomsouq, we don’t just talk the talk—we walk the walk. Here’s how we took a store that was barely hanging on and helped it generate PKR 1 Million in revenue within just 30 days using our tried-and-true paid ads strategy.
A Little Backstory:
This client came to us with a lot of hesitation. They were stuck in old-school methods—posting on social media without a clear plan, ignoring paid ads, and focusing more on making their site “look good” than making it perform well. We knew we couldn’t add much value under these conditions, so we were ready to part ways.
The Turning Point:
But just as we were about to call it quits, they had a change of heart. They gave us 90 days to implement our strategy and see what happens. What came next? Well, let’s just say we blew everyone’s expectations out of the water.
The Results:
After tweaking our strategy and fine-tuning the details, the results were mind-blowing! We didn’t just triple their revenue—we hit a 400% increase.
What Did We Do?
The store was in the baby niche, with lots of different categories but no clear focus. Our first move was to streamline things. We zeroed in on one niche, tested 5-6 products, and one product took off like a rocket. With the client now fully on board, we made sure their supply chain could handle the demand.
We dove deep into research, created some killer creatives that really hit the pain points of the audience, and—BOOM! The ads took off. We started with broad targeting, then scaled with CBO (Campaign Budget Optimization).
The Outcome?
A 9.8X ROAS! Yup, you read that right. From barely making a dent to seeing these kinds of returns—this transformation was huge for the brand.
Takeaways:
- Sometimes, you need to take a bold step. We had to walk away for the client to realize the potential.
- It’s all about strategy and execution.** The right plan, done the right way, makes all the difference.
- Trust the experts. When you’ve got a team with proven results, let them lead the way.
Final Thoughts:
This may seem like a small win, but for stores just starting out or struggling, it’s a reminder that big things start with the right moves. Whether we manage six-figure stores and achieve even $200K or just getting off the ground, every win counts.
And who knows? You could be the next to hit that big milestone!
